Services
With a background in marketing strategy, digital analytics, and sports media, Rachel offers a comprehensive suite of services designed to help athletes thrive in today’s competitive world. Whether working with college athletes or seasoned professionals, Rachel is dedicated to helping athletes navigate and succeed in the ever-evolving sports marketing landscape.
Creative Direction
& Content Production
From concept to execution, Rachel assists athletes in creating high-quality, engaging content. From video production to photography and social media management, Rachel assists across all major social media platforms.
Public Relations
& Media Strategy
Effective PR is crucial for building a public profile. Rachel develops media strategies, coordinates interviews, and manages media relationships to help athletes cultivate a positive and consistent public image.
Brand Development
& Strategy
Rachel works closely with athletes to craft a unique, authentic personal brand. She helps develop a comprehensive strategy to enhance visibility, align with key values, and position athletes for long-term success.
Event Planning
& Community Engagement
Rachel oversees the planning and execution of events, from athlete appearances to community events or brand activations, ensuring that every detail aligns with an athlete’s brand identity and creates a meaningful connection with fans and partners.
Sponsorship Management
& Partnership Development
Rachel identifies and secures business sponsorships and partnerships, and / or manages business inquiries that align with an athlete’s personal brand and goals. Whether it’s with national brands or local businesses, she ensures peace of mind for athletes and mutually beneficial relationships.
Customizable Partnership
Customizable PR and media packages are built to prioritize each athlete’s unique goals, preferences, and comfort level. Whether it's PR services, brand development, or social media strategy, Rachel offers flexible, athlete-first support that ensures you feel confident, supported, and authentically represented throughout the process.
Testimonials
Will Coleman, Olympic Equestrian Athlete
"I had the pleasure of working with Rachel for our marketing and PR needs, and I can't recommend her enough. Rachel is professional in every sense of the word—she is reliable, organized, and always stays on top of deadlines. What sets her apart, however, is her personalized approach. She takes the time to understand our unique brand and ethos, ensuring that every piece of content she creates aligns perfectly with our vision. Whether it's press releases, social media posts, or any other marketing material, the quality is always top-notch and exactly what we need. Rachel has truly been an asset to our team, and her work continues to exceed our expectations."